Online magazine business
News papers and magazines have been trending in India for many decades. People of middle class get pleasure of news paper with morning tea, so online magazine is a good medium. Due to this reason the online magazine market in India has become very popula
Benefit of Online Magazine:
The online magazine will continue to be published, as long as sufficient information is available with the portal, publication will continue to take place and this magazine will be safe forever.
Interactive: Online magazines contain more personal information. ManSy other links are also available in the online magazine, with the help of which can be easily accessed on other sites. Apart from this, putting a video brings a new life to the news.
Environmentally beneficial: Paper is used in traditional magazines. For which paper is required and many pedos are cut for paper, which is harmful to the environment. That’s why online magazines and newspapers are the best medium, and also safe for the environment.
Low cost: Given the increasing popularity of online magazines, the publisher has reduced the subscription cast. Due to which web applications are becoming cheaper and better than traditional publishing.
How to Start Online Magazine Business:
Business Plan: To start any industry, it is very important that an accurate and correct business plan is made. This is the first step if it is not given proper attention, then the result is a failure. Keeping a purpose in mind while making such a plan, success can be achieved by making a right path.
Getting information about the readers: Before the actual publication of the online magazine, it is very important that the market should be fully observed. Whatever data will be received from it, we will get information about the interest of readers.
Competition information in the market: It is very important that when we are publishing a magazine, we should also have information about other magazines available in the market. They are direct competitors, we can get new ideas from their business model and information.
Adequate fund raising: For any magazine, small or big, a sufficient fund is required. It costs less than print publication. If there is not enough fund, then it is important that a plan is made to deposit the fund.
Create Online Representation of the Magazine of the magazine:
Choosing the correct name: When the initial plan is made, then the correct name has to be chosen. This may take a lot of time, whatever the name is, there should be something unique or new for the readers with information about the publication.
Domain Name Selection: A domain name is required to create a website. There are many domain registration and host space companies available in India like Go Daddy. As soon as we access these sites, we have to see whether the name we have chosen is available or not, if it is already available then we have to work on the next name. Then we get .com, dotcom, dot in and dot co dot in, as per our requirement and availability. In the domain package, the site charge can be between 500 to 1000.
Attending host space: When the domain name selection is complete, then host space has to be searched. Many domain registration companies also provide host service. Hosting service providers also offer server space from which we can start or activate the website. The price of this service can be from 900 to 1500 per year.
Proper Team for Starting the Online Magazine:
When the business plan, fund, market information is complete, then it is time that a right group is formed or a Human Resource Department is formed. There can be no breakthrough in online publishing unless there is a dedicated group. Creating a team requires a writer, editor, photographer, proofreader and photo editor. Along with this, sales manager, marketing expert, publication manager is also needed.
Content Creation and Posting:
Writing Content: Whether it is online magazine or offline, it is necessary to provide interesting and correct information to the reader. To make any magazine popular, it is necessary that the information available in it should be attractive, interesting and accurate. It is the responsibility of the copywriter to create a story that is also fun and can entice the minds of the readers. Writing is the first and most important task of production. For this work, you can also keep freelancing online. There are many people in the market who write by making money from online freelancing,
Proof Reader or Copy Reader: Whenever writers write or type a story, they make many mistakes in typing. Whenever the content is completed, it is sent to the proofreader. A proof reader is also called a copy reader. They have good knowledge of grammar and words. They access the editor by looking at the content, checking and correcting the mistakes that occur.
Final Correction: When this copy comes to the editor. Then it is certain that it has to be published or not, if the editor also feels something is missing, then it is delivered again according to the order.
Presenting photos with photos: The magazine not only attracts the readers for its handwriting, but the colorful pictures available in it also fascinate the readers. Every magazine has a photographer whose job is to choose the right photo according to the content of that magazine.
Designing Drawing Pages for a Good Impact: Traditional Newspapers are made uniform in a simple way. But this is not the case in online magazines, when the content and photographs are prepared, after which the page layout is sent to the designer to design the page. Then the job of the page designer is to add some attractive elements and keep the content in the correct order.
Final Prototype: Another important task in the production process is to create a prototype. The prototype tells us the final look of the magazine page. When the editor is satisfied with the prototype, further work is done, after which the digitization of the content is done.
Content Digitization: Creating a prototype requires software such as making improvements, designing certain programs such as Word Press, Contentful, BazSprout, so that the content is posted on the website. The final task is to digitize according to the specification of the file.
No Permits for Online Magazine:
Registering a print news paper is a very difficult task, as well it takes a lot of time. Newspaper registrar or RNI in India provides news paper registration certificate, but there is no need to do this online. Once we put the name of a magazine on the website, no one else can use that name.
How Many Employee Do You Need in Online Magazine:
The online magazine is made at home and can be worked on, if we have a good team, in which all the employees are hard working and can work in harmony with each other.
Online magazine requires few employees. Whenever a magazine is published, it is based on its content and its size, how many workers are needed. 3 or 5 content creators, editors, photographers, web designers are the most important. The editor also works as a proof reader, it can also create content and can also choose another worker to grow the business.
How to make money with online magazine? (Revenue Generation):
Online magazine has an agenda to earn money, there are many ways to earn money in online magazine business. There are many ways of publishing, in which readers deposit a certain amount, it can be monthly or yearly, but it is not only dependent on it, money can also be obtained from online advertising. The magazine has a blog section in which a certain amount is taken for advertisement.
For this, many companies also help, if traffic becomes on the site, then this company helps in promotion. When online advertisements run on our site, we get a fixed amount. With this, some related products are brought to the magazine by the link. Whenever a user clicks to buy these products, then we get a certain amount.
Investment in Online Magazine Business:
If you want to start online magazine business at a small level, then it does not cost much. Domain name and host space can be obtained for less than 3000 price. The annual amount has to be paid for both of these. Some domain names and host space can be 900 to 1200 per year each, depending on its package.
Advantage in Online Magazine :
In this, the profit or profit is not received immediately, it depends on the content, the readers should like it and the advertisement depends on the traffic on the site. In this, advertising and purpose can be easily achieved. If the reader is interested in it, then do not hesitate for the fee charged for it. In this, the benefit of 15% to 18% is obtained within the first few months. If work is done on more than one platform, more profit can be made very soon.
Risk in online magazine business:
This can be started by online representation. But diversity is very important because it is like running with big fish in a tank. Only online magazine page is not enough, along with it there should be a website model, for this, one has to work on more than one platform.
We should always be connected with our readers and users, so that we can get information about what the readers and sponsors want.
Marketing and Advertisement Tips for Online Magazine:
Traditional promotion: The right promotion is the foundation of success. Only by choosing the right words, we can make a good content and attract the readers. Traditional advertising is published in many ways such as putting the back of the car, giving industrial advertisements in the news paper, by magazine and radio.
Social media tool: Magazine can be promoted by creating your profile on social media or social platform, using link on this profile to provide information about it to the readers. In this we can also take some selected texts. In this, we can publish more and more quickly. We can tell our family members and friends to share the link so that it can reach more people.
Email Marketing Process: If we have enough readers available then we can use email marketing. In this, we not only send the appropriate message, although the students also feel that they are connected to us in a constructive way.